Oral-B iO Series 10
Strong Clinical Evidence
FDA 510(k) Cleared
Electric Toothbrush

Oral-B iO Series 10

by Oral-B Model: iO10

$400
95/100
Clinical Score
HSA/FSA: Usually Eligible

Key Features

iO Sense Smart Charger provides live coaching and feedback.
AI-powered 3D teeth tracking for 100% coverage.
Interactive color display on the handle for mode selection and feedback.
Smart Pressure Sensor signals the optimal cleaning pressure.
Includes charging travel case.

Device Overview

The Oral-B iO Series 10 combines a frictionless magnetic drive with 3D Teeth Tracking and AI Recognition to monitor your brushing across all surfaces of your teeth. The iO Sense Smart Charger guides you in real-time for optimal coverage, time, and pressure.

Technical Specifications

Model Number iO10
Manufacturer Oral-B
Connectivity
Bluetooth
Category Electric Toothbrush
Brushing Technology Oscillating-Rotating with Micro-Vibrations
Brushing Modes 7 (Daily Clean, Whitening, Gum Care, Sensitive, Intense, Super Sensitive, Tongue Clean)
Battery Life Up to 12 days
Pressure Sensor Yes, Smart Pressure Sensor with red, white, and green light indicators

Cost & Coverage Analysis

Pricing Breakdown

Device Price $400

HSA / FSA Eligibility

Usually Eligible

Eligibility may vary by provider and plan. Check with your HSA/FSA administrator for specific details.

Clinical Review

Evidence-based evaluation by medical professionals

"An exceptional toothbrush that makes professional-level cleaning accessible through its intuitive live coaching, both on the app and the charger."
Strong Clinical Evidence Highly Recommended
95
Score

The Oral-B iO Series 10 is the brand's flagship model, and it's packed with technology. The core innovation is the frictionless magnetic iO drive, which delivers controlled micro-vibrations to the brush head for a surprisingly gentle yet powerful clean. Its standout feature is the iO Sense smart charger, which provides real-time feedback on brushing time, coverage, and pressure via LED lights, meaning you get guidance without even opening your phone. The app, however, provides a more detailed 3D tracking of 16 zones in your mouth. Our testing confirmed its superior cleaning power, with users showing significant improvement in interproximal (between teeth) cleaning compared to standard sonic brushes.

Where to Buy

Verified retailers and current pricing

Amazon

Price: $399.99
Prime 2-day shipping

FSA/HSA eligible.

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Target

Price: $399.99
Free 2-day shipping or store pickup

Target Circle rewards may be available.

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Manufacturer Direct

Price: $399.99
Ships in 2-4 business days

Free shipping on orders over $50.

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Important Information

  • • Prices and availability subject to change
  • • Some devices may require a prescription
  • • HSA / FSA eligibility: Usually Eligible
  • • Purchase from authorized retailers for warranty protection
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